Episode 9 - Martha Underwood | Founder | Prismm
From IBM in Florida to Silicon Valley and now Birmingham, Alabama, Martha has built a storied career in the software technology industry. Her accomplishments include building enterprise solutions for insurance carriers, working on the earliest iterations of healthcare patient portals, and positioning startups for acquisition by designing business models and optimizing product offerings.
Martha currently serves as the CEO of Prismm, a company dedicated to leveraging technology to ensure wealth transfer at the end of life. Her focus is on taking a creative and innovative approach to handling documents and assets using best-in-class digital practices. With more than 25 years of experience, Martha is putting her enthusiastic passion for technology to work developing products and services to help people manage the often daunting affairs and tedious administrative tasks that require attention when a loved one transitions this life.